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Roundup: 5 Marketing Books You Should Read To Improve Your Business

A bit of a different post today. I believe in learning. In constantly bettering myself in which ever area in my life. I have come to realise when I put the focus on improving myself first, my business does better. So I have compiled a list 5 great books that you should definitely read. Some...

How To Reach Millennials

If you are still wondering why you should be focusing on Millenails. You are asking the wrong questions. It is not as to why you should be reaching them but how? There has been a lot said about millenials but the facts speak for themselves: They are an enormous group of consumers with enormous buying...

Are We A Good Fit For One Another?

Choosing the right provider can be stressful. With so many options to choose from it can be extremely difficult to settle on one digital marketing partner. Note, I said partner not company, not service provider. Partner. We view ourselves as not a service provider but rather a strategic partner in the success of your business....

Choosing The Best Digital Marketing Package For You

Once you have made a decision that you want to invest in a digital marketing agency, the question is what digital marketing package is right for your business? A lot of people will choose their package based on price. Although price is certainly a big factor. The real question is: What is the objective and...

Why Doing DIY Digital Marketing is a HORRIBLE idea

So you’ve realised that digital marketing is the way to go. You know you reach your ideal clients and get the best possible ROI of any other lead generation method. So you went online, read a couple of blog posts, watch some Youtube videos and even joined some Facebook groups. And I’m sure the advice...

How we got 231 leads in 37 days, resulting in total revenue of R73 900 and a ROAS of 1411.24%

How we got 253 leads in 37 days, resulting in total revenue of R65 000 and a return on ad spend of 1063%   That headline sound a bit too good to be true. Doesn’t it?   Well it’s not.   Those are very real results from a very real client.   The backstory: Elsebe...

12 Reasons You Need A Digital Marketing Strategy For Your Business

Ask the CMO of any top-tier company about their tips for reaching business goals, and a robust digital marketing strategy will undoubtedly be slotted as number one. Digital marketing is more affordable, flexible, and engaging than traditional marketing methods. The digital marketing stream is not reserved for large corporations. Regardless of size, industry or geography,...

The No1 Metric You Must Know About Your Business If You Want It To Grow (Or Survive)

Most people thing income statement is most important. It is. Some will say Balance Sheet is most important. It is. But there is an un-seemingly important metric that very few business pay attention to. If you know this number and work on improving, it will not only downturn proof your business, it will get ahead...

How To Find Your Ideal Client

When it comes to your business and your clients, you know that not everyone is an ideal client. Some are great and some not so great. You also know that not every client brings in the same amount of revenue or profit. So the key is to understand who are the clients bring in the...

7 Ways To Increase Your Sales

In a previous post, I wrote about the reasons why businesses are failing and how to fix them. One of the simplest ways to make sure your business is growing is to increase sales. Because if you business is not growing, after a while it will stagnate. Once a business stagnates, it will soon move...